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Alcoholics Anonymous

Tens of millions of members, intimidating in person

9 transcript mentions
Mentions over time
9 total · by year · from the transcripts
’191’20’21’223’231’24’251’263
9
mentions
2
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1
episodes
By type
2
  • Idea1 · 50%
  • Framework1 · 50%
By speaker
2
  • Sam2 · 100%
By topic
4
  • Health / Fitness1 · 25%
  • SaaS / Software1 · 25%
  • Side Hustles1 · 25%
  • Marketing / Growth1 · 25%
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#17Keto Ceral, Specialized Job Boards, Digital AA Meetings2×

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In the moments

2 linked receipts
Idea

Digital AA: an app for addiction recovery

Tens of millions of Americans are in Alcoholics Anonymous, but in-person meetings are intimidating and old school. A startup called Tempest is building a paid online version, and Sam sees a big opportunity in lowering the embarrassment barrier to getting help.

“There's so many Alcoholics Anonymous. Of course. The amount of people that have a drinking problem in America is huge. AA is the biggest one. They have tens of millions of members. If you've ever gone to an AA meeting, it's intimidating and it's old school.”

Steal thisMove a high-shame, high-friction in-person service like AA online to remove the embarrassment barrier.

EP 17 · 13:56 · SAM
Read at 13:56
mfmindex.com№ 0017-836
Framework

Find demand first, then work backwards to the idea

Sam's idea-generation method is to look at where massive existing demand already lives and reverse-engineer a product to serve it. He cites AA's large membership as a demand signal to build around.

“Then when I think of ideas, one of the ways that I think of ideas is I look at where's demand and work backwards and work backwards. There's a ton of demand there.”

Steal thisStart from a pool of proven demand and work backwards to the product, instead of starting with a product.

EP 17 · 15:13 · SAM
Read at 15:13
mfmindex.com№ 0017-913