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Peak

founder explained shot vs cream

47 transcript mentions
Mentions over time
47 total · by year · from the transcripts
’191’20’2112’222’235’24’253’2624
47
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numbers
1
episodes
By type
2
  • Story1 · 50%
  • Prediction1 · 50%
By speaker
2
  • Shaan2 · 100%
By topic
4
  • Health / Fitness2 · 50%
  • Marketing / Growth1 · 25%
  • Investing1 · 25%
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In the moments

2 linked receipts
Story

The shot outsells the cream even though the cream works better

Shaan asked Peak's founder why anyone picks the testosterone injection over a gummy or cream. The shot is the most popular delivery method despite the cream being the most effective, because users perceive the needle as 'the real thing.'

“And I said, is that because it's more effective? And he goes, no, it's not more effective. In fact, the cream is the most effective. But, uh, but people believe there's a perception that the shot— oh, this is— I'm doing the real thing. I'm getting the full effect of this. And I thought, oh, that's funny how that, like, perception is reality.”
EP 181 · 10:43 · SHAAN
Read at 10:43
mfmindex.com№ 0181-643
Prediction
Miss

Shaan predicts Peak hits $100M in sales within 3 years

After investing in Peak, a testosterone-replacement subscription company, Shaan bets it will reach $100 million in sales within three years.

“They'll be, uh, I think they'll be at $100 million in sales in the next 3 years. That's my, my prediction, my bet.”
EP 181 · 11:37 · SHAAN
Read at 11:37
mfmindex.com№ 0181-697