Number
Roundup does $5B revenue and $2B profit
Sam cites Roundup (Monsanto) as the giant of the lawn/weed category, generating $5 billion in revenue and $2 billion in profit, framing the size of the opportunity that clean DTC brands like Sunday Lawn Care are attacking.
$5000M
Annual revenue · USD/year
“they make $5 billion in revenue off Roundup and $2 billion in profit. It's a crazy big business. Roundup is.”
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