Visual Candy

An e-com store that sells your home-office / streaming backdrop

Shaan describes 'Visual Candy,' an e-commerce store originally aimed at Twitch streamers selling lights, panels, and artwork to make a room look good on camera. With work-from-home, he sees the market expanding to every professional building a home office.

“now with the, you know, work from home, I think this extends a lot past where his initial market was, which is YouTubers and Twitch stars. And now it's, you know, any professional who's going to spend some amount of time in a home office. And just think about the amount of home offices that are being built out right now.”

Steal thisProductize the home-office backdrop: bundle lights, panels, and a webcam into a one-click 'look good on camera' kit for remote workers.