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Candy Crush

proven game reskinned with IP

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Idea

Skin a proven game with licensed IP (Family Guy Candy Crush)

Shaan's friend Sully took a proven, addictive game (Candy Crush) and reskinned it with Family Guy branding, then got Family Guy to promote it. The licensor earned millions in revenue from the game's success; he later did the same with Harry Potter.

So he took a proven game, Candy Crush, that's like super addictive, amazing at monetizing, And he just skinned it with the Family Guy branding and got Family Guy to help promote it. And Family Guy got millions of dollars in revenue from the success of this game. And then eventually the same thing with Harry Potter.

Steal thisTake a proven, addictive game mechanic and reskin it with a hungry IP brand that will co-promote it.

EP 168 · 15:37 · SHAAN
Read at 15:37
mfmindex.com№ 0168-937