Tactic
Read business-for-sale listings to learn how real companies work
Shaan's self-education tactic: browse brokerage sites like Flippa, Empire Flippers, Quiet Light, and FE International. Sellers package full P&Ls, top SKUs, and growth tactics into a book, and the listings don't know if you're a real buyer or a kid just learning.
“You can go on here and it's a great way to get business ideas because you're just going to see a bunch of business you never thought about. Like, oh, these guys sell, you know, you know, it's a D2C diabetes brand. They sell, you know, products for diabetic, diabetic patients and they're doing $8 million a year of revenue, $4 million of profit. And here's their top 3 SKUs and here's how they grow and here's their P&L because they're trying to sell their business.”
Steal thisSign up as a buyer on Flippa / Empire Flippers / Quiet Light and read the deal books to reverse-engineer how profitable niche businesses actually operate.
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